this post was submitted on 27 May 2025
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Democrats have blown millions of dollars on efforts to appeal to “American Men,” who turned to President Donald Trump in droves on election day, in the hopes of winning back the working class, according to a report.

Democrats have spent $20 million on their efforts, with donors and strategists holing up in luxury hotel rooms brainstorming how to convince working-class men to return to the party, according to a New York Times report.

The plan, code-named SAM, or “Speaking with American Men: A Strategic Plan,” promises to use the funds to “study the syntax, language and content that gains attention and virality in these spaces,” according to the report.

As the Times described it, the reports “can read like anthropological studies of people from faraway places.”

The effort also recommends Democrats buy advertisements in video games, among other things, the Times reported.

Imagine finishing an online Match or beating a boss and getting this cutscene

"flattened-bernie"im once asking for your financial support"

“Above all, we must shift from a moralizing tone,” the plan urges.

Democrats have “lost credibility by being seen as alien on cultural issues,” McCrary added.

the-democrat "we gotta get more racist"

by hueoops on twiteer

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[–] Chana@hexbear.net 61 points 1 week ago (2 children)

Dems can't go left because going left alienates their donors and donor-serving geriatric leadership. At most they only want strategies that pander vaguely left without following through and even the pandering is a bridge too far for most of them.

Dems are fine with losing. They don't really believe in anything aside from neoliberal warkhawkishness that would make Reagan blush, so they feel no psychological damage from being unable to enact policy. And they are personally economically just fine with lossrs, they can use them to solicit money and positions by being the "lesser evil'.

[–] conditional_soup@lemm.ee 14 points 1 week ago (2 children)

We need a tea party style hostile takeover.

[–] Chana@hexbear.net 68 points 1 week ago (2 children)

The tea party was absorbed into the GOP having achieved nothing threatening to capital. All it spawned was a new brand of pandering, i.e. being more crass.

Neither major party is reformable. There is literally no mechanism to make it happen. The people at the top of the parties can change their own rules whenever they want to so even if a group fought a hard-won battle, they would be kneecapped at their moment of "success". For example, DSA libs essentially took over the NV Dems in 2016 and were rewarded for it with complete defunding and were then undermined until out of power.

A party must be internally healthy and driven by an educated and committed membership to be resilient against capital. It must be a fundamentally different beast than Dems or the GOP.

[–] ZWQbpkzl@hexbear.net 24 points 1 week ago* (last edited 1 week ago) (1 children)

DSA libs essentially took over the NV Dems in 2016

Those were the Berniecrats not the DSA. Many of those Berniecrats would've fled to the DSA by 2017 though. One of those 2016 NV bernie delegates even joined my chapter. Perfectly nice socdem church lady but was forever pissed at the democrats.

Edit: actually I think your year is wrong, 2021 would've been the takeover and was DSA+libs. 2016 was the primary delegate ratfucking.

[–] Chana@hexbear.net 13 points 1 week ago

Ah yes you are correct I was mixing a few things together.

[–] conditional_soup@lemm.ee 22 points 1 week ago (3 children)

Jesus Christ, yikes, wow. Do you have more reading on the NV DSA thing?

[–] ZWQbpkzl@hexbear.net 27 points 1 week ago (2 children)

The take over was in 2021: https://pdamerica.org/bernie-activists-take-over-nevada-democratic-party/

2016 was when the party ratfucked berniecrats delegates at a convention. In 2021, berniecrats the progressives took over the state party:

Whitmer and her team are in the process of reorganizing the state party apparatus. The party moderates, anticipating their loss, moved $450,000 out of the party’s treasury and into the Democratic Senatorial Campaign Committee’s account. The former party staff resigned en masse on March 8th.

[–] conditional_soup@lemm.ee 21 points 1 week ago (1 children)

Unbelievable. I mean, I can believe it, but I'm still surprised for some reason.

[–] ZWQbpkzl@hexbear.net 32 points 1 week ago (1 children)

The democratic party has been developing multiple internal layers of protection from progressives since before the red scare. Anyone hoping to change the DNC from within should at least read up on every failed attempt for the past +50 years.

[–] conditional_soup@lemm.ee 20 points 1 week ago (5 children)

That actually sounds like a super interesting read. Sounds like the only realistic outcome was only ever fascism, since if you try to step outside the parties and get any kind of traction, you get COINTELPRO'd or 360 no-scoped.

[–] newacctidk@hexbear.net 20 points 1 week ago

Very cogent observation. This is why some of us maintain that fascism is the inevitable or at least practical outcome of liberalism. It is not so much liberalism failing and fascism winning, as fascism being the end form of the liberal process historically. Liberalism cannot allow for any opposition, and the only force against it from within, is fascism.

[–] Sinisterium@hexbear.net 12 points 1 week ago

The creators of the empire were never not thorough.

[–] ZWQbpkzl@hexbear.net 12 points 1 week ago (1 children)

Well you can try third party but then you run into the electoral commissions. Union organizing has limited success but so far has proven the most durable.

[–] newacctidk@hexbear.net 9 points 1 week ago

Unions in the US have also neutered themselves again and again, to say nothing of their interests fundamentally being in agreement with the American bourgeoise

[–] SevenSkalls@hexbear.net 4 points 1 week ago

Ya someone should collect all those stories and articles. It would be an interesting and radical reading for sure.

[–] spectre@hexbear.net 9 points 1 week ago

Yeah I thought they were still in place?

[–] Chana@hexbear.net 13 points 1 week ago

I was slightly misremembering, it was Bernie libs + DSA peeps in 2021. This comment provides more info: https://hexbear.net/comment/6189731

[–] radio_free_asgarthr@hexbear.net 12 points 1 week ago

This is one article I had bookmarked from when it started going down. Haven't reread it. Not only did the moderates all mass quit, but they found every legal way to rapidly spend as much funding the state party had and refused to hand over logins for social media accounts.

https://theintercept.com/2021/03/08/nevada-democratic-party-dsa/

[–] Evilphd666@hexbear.net 7 points 1 week ago

Thing is the major bribers agreed with the tea party. They were allowed vs the Bernie failed insurgency which was allowed to be sheepdogged and then smothered with CIA-DSArsinic sauce.

[–] footfaults@lemmygrad.ml 5 points 1 week ago (1 children)

At most they only want strategies that pander vaguely left without following through and even the pandering is a bridge too far for most of them.

Absolutely. The people in charge of the Democratic party today were part of the Obama administration and campaign apparatus and internalized the strategy that helped Obama win, and somehow think that the strategy of soaring rhetoric and peacemeal reform that immediately gets rolled back by the next Republican president is how they win and keep winning

[–] Chana@hexbear.net 5 points 1 week ago (1 children)

That's true although I think they only follow it piecemeal. Obama was very charismatic. I think the Dem rug pull strategy could still work if they didn't keep installing obvious ghouls as candidates. The Dems think that they can graft elements of Obama's PR strategy onto obvious sociopaths like Clinton or Biden. Buttigieg is basically trying to be Obama but he isn't likable and his charisma comes across as rehearsed. And his strategy is running up against the "wait your turn kid we are running an old ghoul they are the sure bet and we owe them" strategy.

Basically, they want Obama's campaign but refuse to build it or have a similar candidate. Their seniority-based grifter network gets in the way and so do donors who balk at even making cynical promises. All Harris had to do to win was lie about Israel needing to withdraw from Gaza, that she would "talk tough" with Neyanyahu, and bring on some token Palestinians to condemn Hamas and ask for a ceasefire. The Dem appararus avoided this, deliberately, because signaling unconditional support for the settler entity's genocide was a very high priority for donors and campaign staff.

[–] footfaults@lemmygrad.ml 2 points 1 week ago (1 children)
[–] Chana@hexbear.net 1 points 1 week ago

Thanks comrade